MENU

22-08-2013 by Clive Walker in About

A new logo for CVW Web Design

We've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).

In this case, we decided that a fresh pair of eyes was needed and we hired the talented freelance designer Liz Elcoate for the work. Her brief was to create a text-based logo that built on the current site design and colour palette, that could be used in different places around the web, and that was readable at smaller sizes.

Shown below is the new logo in blue and white (and reversed out). Liz also presented us with alternative charcoal grey version and business card and website mock-ups. Great work!

CVW Web Design logos

Here's what Liz had to say about the finished design:

I wanted the logo to reflect the class and integrity of your company and also be friendly and approachable to hopefully attract new clients

Yep, we couldn't agree more ;-)

And some of the design thinking:

Initials are never easy to work with and I wanted to give them a stronger aspect as they are the company's identity. To soften them and create more interest I've added a full stop after the CVW to separate it from the words "web design", which I've also moved below to give more of a logo layout.

The new logo really enhances the site and has much more of an identity than the previous version. Overall, we think the final result is fantastic. Liz has done a great job!

IDValue
url_0/news/2013-08-22-a-new-logo-for-cvw-web-design
url_s2013-08-22-a-new-logo-for-cvw-web-design
url_12013-08-22-a-new-logo-for-cvw-web-design
perch_page_path/news/post
longerTitle
image
imageDescription
show
clip
excerpt

We've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).

pageDescriptionWe've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).
categories
Array
(
    [0] => 16
)
alternativeimage
alternativeimageDescription
_blocks
Array
(
    [0] => Array
        (
            [normalimage] => Array
                (
                    [assetID] => 472
                    [title] => Cvw logos
                    [_default] => /perch/resources/cvw-logos.gif
                    [bucket] => default
                    [path] => cvw-logos.gif
                    [size] => 21441
                    [w] => 600
                    [h] => 175
                    [mime] => image/gif
                    [sizes] => Array
                        (
                            [thumb] => Array
                                (
                                    [w] => 150
                                    [h] => 43
                                    [target_w] => 150
                                    [target_h] => 150
                                    [density] => 2
                                    [path] => cvw-logos-thumb@2x.gif
                                    [size] => 7018
                                    [mime] => 
                                    [assetID] => 473
                                )

                            [w600h175c1] => Array
                                (
                                    [w] => 600
                                    [h] => 175
                                    [target_w] => 600
                                    [target_h] => 175
                                    [crop] => true
                                    [density] => 1
                                    [path] => cvw-logos-w600h175.gif
                                    [size] => 21441
                                    [mime] => 
                                    [assetID] => 474
                                )

                        )

                )

            [normalimageDescription] => CVW Web Design logos
            [_block_type] => image2
            [_block_id] => oc1x8z
            [_block_index] => 0
        )

    [1] => Array
        (
            [posttext] => Array
                (
                    [_flang] => html
                    [raw] => 
Here's what Liz had to say about the finished design:



 I wanted the logo to reflect the class and integrity of your company and also be friendly and approachable to hopefully attract new clients



Yep, we couldn't agree more ;-)



And some of the design thinking:



 Initials are never easy to work with and I wanted to give them a stronger aspect as they are the company's identity. To soften them and create more interest I've added a full stop after the CVW to separate it from the words "web design", which I've also moved below to give more of a logo layout.



The new logo really enhances the site and has much more of an identity than the previous version. Overall, we think the final result is fantastic. Liz has done a great job!


                    [processed] => 
Here's what Liz had to say about the finished design:



 I wanted the logo to reflect the class and integrity of your company and also be friendly and approachable to hopefully attract new clients



Yep, we couldn't agree more ;-)



And some of the design thinking:



 Initials are never easy to work with and I wanted to give them a stronger aspect as they are the company's identity. To soften them and create more interest I've added a full stop after the CVW to separate it from the words "web design", which I've also moved below to give more of a logo layout.



The new logo really enhances the site and has much more of an identity than the previous version. Overall, we think the final result is fantastic. Liz has done a great job!


                )

            [_block_type] => textblock
            [_block_id] => oc1xaq
            [_block_index] => 1
        )

)
og_titleA new logo for CVW Web Design
og_descriptionWe've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).
og_image
og_typearticle
itemID20
postID20
blogID1
postTitleA new logo for CVW Web Design
postSlug2013-08-22-a-new-logo-for-cvw-web-design
postDateTime2013-08-22 12:08:00
postDescRaw We've just redesigned the logo for CVW Web Design and you can see the new version on the site{...}
postDescHTML We've just redesigned the logo for CVW Web Design and you can see the new version on the site{...}
postDynamicFields{"longerTitle":null,"image":null,"imageDescription":null,"show":null,"clip":null,"excerpt":{"_flang"{...}
postTags
postStatusPublished
authorID1
sectionID1
postCommentCount0
postImportID
postLegacyURL
postAllowComments1
postTemplatepost.html
postMetaTemplatepost_meta.html
postIsPublished1
sortval20
pagingfalse
total1
number_of_pages1
total_pages1
per_page10
current_page1
lower_bound1
upper_bound1
prev_url
next_url
prev_page_number
next_page_number
first_page_url/news/2013-08-22-a-new-logo-for-cvw-web-design
last_page_url/news/2013-08-22-a-new-logo-for-cvw-web-design
first_pagetrue
last_pagetrue
perch_longerTitle
perch_image
perch_imageDescription
perch_show
perch_clip
perch_excerpt

We've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).

perch_pageDescriptionWe've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).
perch_categories
Array
(
    [0] => 16
)
perch_alternativeimage
perch_alternativeimageDescription
perch__blocks
Array
(
    [0] => Array
        (
            [normalimage] => Array
                (
                    [assetID] => 472
                    [title] => Cvw logos
                    [_default] => /perch/resources/cvw-logos.gif
                    [bucket] => default
                    [path] => cvw-logos.gif
                    [size] => 21441
                    [w] => 600
                    [h] => 175
                    [mime] => image/gif
                    [sizes] => Array
                        (
                            [thumb] => Array
                                (
                                    [w] => 150
                                    [h] => 43
                                    [target_w] => 150
                                    [target_h] => 150
                                    [density] => 2
                                    [path] => cvw-logos-thumb@2x.gif
                                    [size] => 7018
                                    [mime] => 
                                    [assetID] => 473
                                )

                            [w600h175c1] => Array
                                (
                                    [w] => 600
                                    [h] => 175
                                    [target_w] => 600
                                    [target_h] => 175
                                    [crop] => true
                                    [density] => 1
                                    [path] => cvw-logos-w600h175.gif
                                    [size] => 21441
                                    [mime] => 
                                    [assetID] => 474
                                )

                        )

                )

            [normalimageDescription] => CVW Web Design logos
            [_block_type] => image2
            [_block_id] => oc1x8z
            [_block_index] => 0
        )

    [1] => Array
        (
            [posttext] => Array
                (
                    [_flang] => html
                    [raw] => 
Here's what Liz had to say about the finished design:



 I wanted the logo to reflect the class and integrity of your company and also be friendly and approachable to hopefully attract new clients



Yep, we couldn't agree more ;-)



And some of the design thinking:



 Initials are never easy to work with and I wanted to give them a stronger aspect as they are the company's identity. To soften them and create more interest I've added a full stop after the CVW to separate it from the words "web design", which I've also moved below to give more of a logo layout.



The new logo really enhances the site and has much more of an identity than the previous version. Overall, we think the final result is fantastic. Liz has done a great job!


                    [processed] => 
Here's what Liz had to say about the finished design:



 I wanted the logo to reflect the class and integrity of your company and also be friendly and approachable to hopefully attract new clients



Yep, we couldn't agree more ;-)



And some of the design thinking:



 Initials are never easy to work with and I wanted to give them a stronger aspect as they are the company's identity. To soften them and create more interest I've added a full stop after the CVW to separate it from the words "web design", which I've also moved below to give more of a logo layout.



The new logo really enhances the site and has much more of an identity than the previous version. Overall, we think the final result is fantastic. Liz has done a great job!


                )

            [_block_type] => textblock
            [_block_id] => oc1xaq
            [_block_index] => 1
        )

)
perch_og_titleA new logo for CVW Web Design
perch_og_descriptionWe've just redesigned the logo for CVW Web Design and you can see the new version on the site now. It was designed to enhance the current site (rather than start a redesign).
perch_og_image
perch_og_typearticle
authorGivenNameClive
authorFamilyNameWalker
authorEmailclive.walker@cvwdesign.co.uk
authorPostCount66
authorSlugclive-walker
authorImportRef
authorDynamicFields
postURL/news/2013-08-22-a-new-logo-for-cvw-web-design
postURLFullhttps://www.cvwdesign.co.uk/news/2013-08-22-a-new-logo-for-cvw-web-design
perch_item_firsttrue
perch_item_lasttrue
perch_item_zero_index0
perch_item_index1
perch_item_rev_index1
perch_item_rev_zero_index0
perch_item_odd
perch_item_count1
perch_index_in_set1
perch_zero_index_in_set0
perch_first_in_settrue
perch_last_in_settrue
perch_namespaceperch:blog
Leave a comment

A simple question that helps with spam.

Add a Response

This site uses webmentions. Responses are collected and displayed automatically. However, if you've posted a response and need to manually notify me, please enter the URL here.

Posted a response? Enter the URL here

More Information

Address

CVW Web Design Ltd
31 Rook Way
Horsham
West Sussex RH12 5FR, United Kingdom
07855590013

Elsewhere